Rising Inventory of Unsold Private Homes Signals Market Shift?

Rising Inventory of Unsold Private Homes Signals Market Shift?

The Singapore property market is witnessing a notable transformation as the inventory of unsold private homes surges by 20% over the past two years. This increase, projected to persist into 2024, reflects a confluence of factors including an uptick in new project launches amidst cautious market sentiment shaped by cooling measures and financing costs. As the unsold stock rises, developers face mounting pressure to meet critical sales deadlines or incur significant stamp duty payments.

In contrast to the challenges posed by rising unsold inventory, buyer demand remains remarkably resilient, as exemplified by the recent success story of Lentor Mansion. GuocoLand's announcement of 75% sales within two days underscores the enduring appetite for well-designed, strategically located properties.

Unsold Inventory Surges Amidst New Launches and Cautious Demand

The surge in unsold private housing units, growing by 20.4% from Q4 2021 to Q4 2023, is attributed to a ramp-up in new launches coinciding with a period of cautious market demand. Despite a 9.6% year-on-year drop in new home sales in 2023, the market witnessed a substantial increase of 66.8% in homes launched, exacerbating the imbalance between supply and demand.

Developers facing critical sales deadlines are compelled to navigate the intricate landscape of Additional Buyer's Stamp Duty (ABSD) regulations. Projects such as Cuscaden Reserve and The Landmark are among those approaching deadlines with a significant number of unsold units. To avoid hefty ABSD payments, developers resort to offering discounts of 10 to 15% to incentivize buyers and clear remaining inventory.

Lentor Mansion: A Testament to Robust Buyer Interest

Amidst the backdrop of rising unsold inventory, the success of Lentor Mansion offers a glimmer of optimism for developers and investors alike. With 400 units or 75% sold within two days, the project exemplifies the enduring appeal of well-designed residential offerings.

Buyer interest in Lentor Mansion underscores the significance of factors such as efficient layout, flexible usage options, and competitive pricing. The project's success, alongside other recent launches, serves as a testament to the resilience of demand in the face of market challenges.

The juxtaposition of rising unsold inventory and robust buyer interest exemplified by Lentor Mansion's success paints a nuanced picture of Singapore's property market. As a real estate professional, staying abreast of market dynamics and buyer preferences is essential to navigate the evolving landscape effectively.

Reach out today to leverage our expertise and insights, ensuring informed decision-making in an increasingly dynamic market environment.


  • Unsold inventory of private homes in Singapore increases by 20% over two years.
  • Surge attributed to ramp-up in new launches amid cautious market demand.
  • Developers facing critical sales deadlines incentivized to clear remaining inventory.
  • Lentor Mansion achieves remarkable success with 75% sales within two days.
  • Strong buyer interest underscores resilience of demand in the market.
  • Factors contributing to Lentor Mansion's success include efficient layout and competitive pricing.
  • Rising unsold inventory juxtaposed with robust buyer interest reflects nuanced market dynamics.

Business Times - Unsold Private Housing Stock on the Riseย 
EdgeProp - GuocoLand's Lentor Mansion Achieves 75% Sales at Launch

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